The Long Game: A Playbook of the World's Most Enduring Companies -- Eric Becker, Hardcover

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The Long Game: A Playbook of the World's Most Enduring Companies -- Eric Becker, HardcoverNATIONAL BESTSELLER Amazon Bestseller Audible Bestseller USA Today Bestseller In the next decade, nearly 70 percent of U. S. new businesses will fail . . . Why? Competition. Stock market downturns. Geopolitical crisis. Poor planning. Millions of companies struggle to make it past one year, but how do the rare few manage to endure one hundred years? And is it still even possible to future proof your business? The answer is yes. This playbook, developed

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and the tension-filled relationship between the leads keeps the pages flying